| Metric | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 |
|---|---|---|---|---|---|---|---|---|
| Revenue | $2.44B | $1.95B | $1.58B | $1.20B | $836.03M | $661.06M | $477.29M | $308.22M |
| Cost of Revenue | $472.01M | $365.60M | $281.12M | $221.55M | $178.81M | $156.18M | $114.10M | $66.23M |
| Gross Profit | $1.97B | $1.58B | $1.30B | $974.91M | $657.22M | $504.88M | $363.20M | $241.99M |
| Gross Margin | 80.69% | 81.21% | 82.18% | 81.48% | 78.61% | 76.37% | 76.09% | 78.51% |
| Operating Expenses | $1.55B | $1.38B | $1.18B | $850.10M | $513.01M | $392.68M | $255.87M | $172.63M |
| Operating Income | $427.17M | $200.48M | $113.65M | $124.82M | $144.21M | $112.20M | $107.32M | $69.36M |
| Operating Margin | 17.47% | 10.30% | 7.20% | 10.43% | 17.25% | 16.97% | 22.49% | 22.50% |
| Net Income | $393.08M | $178.94M | $53.38M | $137.76M | $242.32M | $108.32M | $88.14M | $50.80M |
| Net Margin | 16.08% | 9.19% | 3.38% | 11.51% | 28.98% | 16.39% | 18.47% | 16.48% |
| EPS (Basic) | $0.80 | $0.37 | $0.11 | $0.29 | $0.52 | $0.24 | $0.19 | $0.13 |
| EBITDA | $514.66M | $280.90M | $168.08M | $167.04M | $172.84M | $133.86M | $119.14M | $76.56M |
| Stock Option Compensation Expense | $494.70M | $491.62M | $498.64M | $337.41M | $111.78M | $80.76M | $42.21M | $21.32M |
| Price To Earnings Ratio | 146.77 | 196.75 | 408.90 | 317.20 | 153.01 | 106.81 | 60.32 | 36.22 |
| Price To Sales Ratio | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Shares Outstanding | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Market Capitalization | $57.69B | $35.21B | $21.83B | $43.70B | $37.08B | $11.57B | $5.32B | $1.84B |
| Metric | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 |
|---|---|---|---|---|---|---|---|---|
| Cash & Short Term Investments | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Short Term Receivables | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Inventories | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Other Current Assets | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Total Current Assets | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Net Property, Plant & Equipment | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Total Investments and Advances | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Long-Term Note Receivable | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Intangible Assets | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Deferred Tax Assets | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Other Assets | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Total Assets | $6.11B | $4.89B | $4.38B | $3.58B | $2.75B | $1.73B | $1.12B | $797.16M |
| Short Term Debt Incl. Current Port. of LT Debt | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Accounts Payable | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Income Tax Payable | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Other Current Liabilities | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Total Current Liabilities | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Long Term Debt | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Provision for Risks Charges | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Deferred Tax Liabilities | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Other Liabilities | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Total Liabilities | $3.16B | $2.72B | $2.27B | $2.05B | $1.74B | $1.12B | $723.30M | $551.58M |
| Non-Equity Reserves | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Preferred Stock - Carrying Value | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Common Equity | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Total Shareholders Equity | $2.95B | $2.16B | $2.12B | $1.53B | $1.01B | $612.52M | $394.57M | $245.58M |
| Accumulated Minority Interest | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Total Equity | $2.95B | $2.16B | $2.12B | $1.53B | $1.01B | $612.52M | $394.57M | $245.58M |
| Total Liabilities & Stockholders Equity | $6.11B | $4.89B | $4.38B | $3.58B | $2.75B | $1.73B | $1.12B | $797.16M |
| Book Value Per Share | $6.01 | $4.42 | $4.34 | $3.20 | $2.19 | $1.38 | $0.86 | $0.61 |
| Tangible Book Value Per Share | $5.98 | $4.39 | $4.31 | $3.17 | $2.16 | $1.36 | $0.84 | $0.60 |
| Full-Time Employees | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Price to Book Ratio | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Return on Assets | 6.43% | 3.66% | 1.22% | 3.85% | 8.80% | 6.27% | 7.88% | 6.37% |
| Return on Equity | 13.33% | 8.27% | 2.52% | 9.02% | 23.92% | 17.68% | 22.34% | 20.68% |
| Return on Invested Capital | 10.02% | 5.50% | 1.98% | 6.86% | 10.95% | 12.86% | 22.15% | 19.87% |
| Quick Ratio | 1.86 | 1.72 | 1.90 | 1.71 | 1.57 | 1.56 | 1.48 | 1.48 |
| Current Ratio | 1.86 | 1.72 | 1.90 | 1.71 | 1.57 | 1.56 | 1.48 | 1.48 |
| Metric | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 |
|---|---|---|---|---|---|---|---|---|
| Net Income | $393.08M | $178.94M | $53.38M | $137.76M | $242.32M | $108.32M | $88.14M | $50.80M |
| Depreciation | $87.49M | $80.42M | $54.42M | $42.22M | $28.63M | $21.66M | $11.82M | $7.21M |
| Other Funds (Non Cash) | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Funds from Operations | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Extraordinary Item | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Changes in Working Capital | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Income Taxes Payable | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Cash from Operating Activities | $739.46M | $598.32M | $548.73M | $378.51M | $405.07M | $60.20M | $86.60M | $31.22M |
| Capital Expenditures | $107.06M | $55.02M | $91.89M | $59.97M | $80.11M | $40.60M | $25.19M | $13.06M |
| Net Assets From Acquisitions | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Sale of Fixed Assets and Businesses | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Purchase or Sale of Investments | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Purchase of Investments | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Sale Or Maturity of Investments | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Other Uses | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Other Sources | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Cash from Investing Activities | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Cash Dividends Paid | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 |
| Change in Capital Stock | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Repurchase of Common Pref Stock | $234.78M | $646.60M | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 |
| Sale of Common Pref Stock | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Proceeds from Stock Options | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Issuance or Reduction of Debt, Net | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Change in Long Term Debt | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Issuance of Long Term Debt | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Reduction of Long Term Debt | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Net Financing Active Other Cash Flow | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Other Financing Activities Uses | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Cash from Financing Activities | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Exchange Rate Effect | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Net Change in Cash | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Free Cash Flow | $632.39M | $543.30M | $456.85M | $318.54M | $324.95M | $19.60M | $61.41M | $18.16M |
| Preferred Dividends (Cash Flow) | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Price to Free Cash Flow | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
Company coverage
The Trade Desk, Inc. is a global technology company that provides a self-service, cloud-based platform. This platform enables advertising buyers to efficiently create, manage, and optimize data-driven digital ad campaigns across diverse formats and channels, including display, video, audio, native, and social media, reaching audiences on computers, mobile devices, and connected TVs. In addition to the platform, the company offers various data and value-added services. Their primary clients are advertising agencies and other service providers who represent advertisers. The Trade Desk was founded in 2009 and is headquartered in Ventura, California.
Why it moved over time
The Trade Desk, Inc. (TTD) is being driven by a Q2 revenue and profit miss plus weak Q3 guidance, signaling execution gaps and prompting analyst downgrades and investor reappraisal.
Key fact: Q2 revenue $715 million, missing analysts' ~ $751M estimate; Q3 guidance at least $650 million, below prior-year $739M.
proactiveinvestors.com: Trade Desk shares plunge on weak revenue, guidance missThe Trade Desk (TTD) reported Q2 revenue of $715 million and issued weak Q3 guidance well below expectations, signaling slowing ad demand and execution issues that materially weaken near-term growth prospects.
Key fact: Q2 revenue $715 million versus analysts' $751 million estimate; Q3 guidance far below expectations.
proactiveinvestors.com: Trade Desk shares plunge on weak revenue, guidance missThe Trade Desk, Inc. reported Q2 results that missed revenue and EPS estimates, with revenue up just 3% to $715 million and margin compression, signaling weaker profitability and investor reappraisal.
Key fact: Q2 revenue $715M, up 3% year-over-year; margins contracted to about 34% (from ~39%).
seekingalpha.com: Wall Street Breakfast Podcast: Trade Desk Troubles Slam StockTTD is due to report Q2 results, with investors focused on CTV, retail‑media, international and AI momentum versus macro pressures, rising costs and competition that could affect guidance and margins.
Key fact: Zacks says The Trade Desk enters Q2 earnings with CTV, retail media, international and AI momentum offset by macro pressure, rising costs and fierce competition.
zacks.com: The Trade Desk Set to Report Q2 Earnings: Here's What to ExpectInvestors are focused on The Trade Desk's imminent Q2 earnings report—Zacks highlights CTV, retail media, international and AI momentum versus macro, cost pressures and competition, which will influence near-term outlook and guidance.
Key fact: Zacks previews TTD's Q2 results, noting momentum in CTV, retail media, international and AI offset by macro pressure, rising costs and fierce competition.
zacks.com: The Trade Desk Set to Report Q2 Earnings: Here's What to ExpectShares are moving ahead of The Trade Desk's upcoming investor update, with investors focused on a 76% 2026 plunge and intensifying ad-tech competition.
Key fact: Motley Fool notes TTD has fallen 76% in 2026 and highlights a 'huge' upcoming investor update.
The Motley Fool: Should You Buy The Trade Desk Stock Before the Huge Investor Update?